Dabbl album artwork

Dabbl

Software Engineer

Apr 2017 – Jun 2018 · 3 tracks

Los Angeles, CA

Building the frontend for brand engagement.

Frontend and application engineering for ShopRite’s Downtime Dollars campaign and Dabbl’s core marketing platform, including client integrations and attention quality metrics.

Selected work

  1. ShopRite’s Downtime Dollars frontend

    Served as lead frontend engineer for ShopRite's Downtime Dollars campaign, building React-based UI serving 200,000+ daily users

  2. Delivering a critical client integration

    Successfully delivered high-stakes client integration that secured follow-on contract with Kroger, demonstrating reliable execution on revenue-critical partnerships

  3. The core Dabbl application

    Architected and developed core Dabbl web application, a brand-centric marketing platform focused on attention quality metrics